Sb's Social Responsibility - The Trust Builds the Future
Sb's Social Responsibility - The Trust Builds the Future

“The Trust Builds Future” is an initiative by Sb, inspired by our core value – TRUST. It is the foundation of the services that over 300 companies rely on every day. Moreover, it is the principle that guides us as a responsible employer of more than 130 colleagues. “The Trust Builds Future” is also Sb’s social responsibility – our commitment to create a sustainable and better tomorrow.

As part of the program, Sb supports “The Hidden Talents of Bulgaria” by the NGO Operation Teddy Bear. This partnership allows us to be an educational angel and to give children from disadvantaged backgrounds, deprived of parental care, a chance for a brighter future.

In addition, the exhibition “Trust” was created by children in the Hidden Talents of Bulgaria program and includes 13 paintings, inspired by their personal journeys. Consequently, each artwork carries a message of hope, faith, and the power of trust as a driving force for growth.

Above all, Sb’s social responsibility will continue to build on this initiative by engaging clients, partners, and employees. Because of this, we believe that trust not only creates a better present, but also builds a more secure and responsible future – for people, for business, and for society.

Trust Builds the Future with Zyumbula Ivanova and her painting Trust is Harmony

Zyumbula Ivanova | 15 years old

“Trust is Harmony”

In her painting, 15-year-old Zuzi depicts fish swimming toward each other in a shared rhythm. They move separately, yet as one whole. Each one places its trust in the other. The artwork shows that trust is harmony – a force that connects and brings us closer together.

Sb's Social Responsibility with Zyumbula Ivanova and her painting The Embrace

Zyumbula Ivanova | 15 years old

“The Embrace”

Two figures merged in an embrace. They trust one another and find comfort in their closeness. For Zuzi, trust is a refuge that brings strength and peace.

Zyumbula Ivanova and her painting The Giving and the Promise

Zyumbula Ivanova | 15 years old

“The Giving and the Promise”

In this work, Zuzi depicts hands reaching out to one another. They symbolize the act of giving and receiving – an exchange that carries both risk and hope. The painting conveys the message that trust is a promise, connecting people through small gestures.

Valter Georgiev and his painting Before I Sink Into Myself

Valter Georgiev | 17 years old

“Before I Sink Into Myself”

The painting depicts the moment when Peter walks on water toward Jesus. The waves of fear overwhelm him, and he begins to sink – not because of the depth, but because of the loss of faith. Seventeen-year-old Valter shows that trust is the power that keeps a person above the storm.

Sb's Social Responsibility with Ivanka Vasileva and her painting Togetherness

Ivanka Vasileva | 15 years old

“Togetherness”

When we walk side by side, with trust in one another, every path can be overcome. For Ivanka, trust is a shared journey that connects people and gives them the strength to move forward.

Reneta Marinova and her painting A Heart in the Hands of Time

Reneta Marinova | 20 years old

“A Heart in the Hands of Time”

Reneta dreams of becoming a surgeon and is already studying medicine. Her painting portrays trust as a heart entrusted to the hands of time and knowledge – symbolizing the bond between doctor and patient. For her, trust is the hope for life that the patient places in the doctor’s hands.

Trust Builds the Future with Lyubov Aleksandrova and her painting I Leave Myself in Your Hands

Lyubov Aleksandrova | 17 years old

“I Leave Myself in Your Hands”

Lyubov dreams of studying law one day. In her painting, trust is a symbol of choice – the decision to place yourself in another’s hands and believe that you will be protected and understood.

Sb's Social Responsibility with Galin Georgiev and his painting My Secret Message is... Faith

Galin Georgiev | 17 years old

“My Secret Message Is… Faith”

In Victorian times, flowers often carried secret messages that people did not dare to speak aloud. Galin shares that giving a freesia was a symbol of trust – a quiet promise that connects people without words.

Trust Builds the Future with Anna Angelova and her painting Two People - One Trust

Anna Angelova | 15 years old

“Two People – One Trust”

At only 15, Anna teaches us that when there is trust, every flower blooms in brighter colors, and souls come together as one.

Nikolinka Kostadinova and her painting The Abyss doesn't Scare Me When There is a Hand to Hold

Nikolinka Kostadinova | 15 years old

“The Abyss Doesn’t Scare Me When There Is a Hand to Hold”

For Nikolina, through the extended hand of trust, the abyss loses its power, and fear transforms into courage.

Sb's Social Responsibility with Paulina Karachomavoka and her painting Remember Me and Do Not Forget Me

Paulina Karachomakova | 22 years old

“Remember Me and Do Not Forget Me”

Forget-me-nots are flowers that carry memory and a promise of eternity. Paulina’s message is that as long as there is trust, the bond remains alive and unextinguished over time.

Trust Builds the Future with Paulina Karachomavoka and her painting Trust is a Boat That Carries You Over Life's Waves

Paulina Karachomakova | 22 years old

“Trust Is a Boat That Carries You Over Life’s Waves”

Just as a boat in a stormy sea is held together by strong boards, Paulina believes that a person needs trust to overcome every storm in life.

Asen Mitkov and his painting Trust is the Key

Asen Mitkov | 18 years old

“Trust Is the Key”

For Asen, trust unlocks doors – to people, to new worlds, to courage. It is the key that opens closed hearts and gives wings where fear has chained dreams.